MailSequence

MailSequence  helps sales and marketing teams run personalized email sequences directly from CRM.

Create multi-step sequences for leads, contacts, and deals, launch them manually or automatically from Bitrix24 events, and track performance in real time. The app is built for follow-ups, lead nurturing, reactivation campaigns, and consistent outbound workflows without leaving Bitrix24.

Key capabilities:

• Multi-step email sequences with delays, conditions, and stop rules
  
• Event-based auto-start from CRM changes (new/updated lead, contact, deal, stage changes)
  
• Manual launch for selected CRM records or groups
  
• Email templates with personalization variables (standard and custom CRM fields)
  
• Multiple sending providers: SMTP, SendGrid, and Mailgun
  
• Per-account signatures and reply-to settings
  
• Sending speed and schedule controls (per-minute, daily limits, allowed days/time)
  
• Tracking modes: with or without open/click tracking
  
• Recipient-level and sequence-level analytics
  
• Delivery/activity statuses: sent, opened, clicked, replied, bounced, failed
  
• Action logging and error visibility for troubleshooting
  

Typical use cases:

• New lead follow-up sequences
  
• Deal stage-based nurturing
  
• Re-engagement of inactive contacts
  
• Automated reminders and sales touchpoint cadences
  
• Team-wide standardized outreach with shared templates
  

Benefits:

• Faster follow-ups and better response rates
  
• Fewer manual CRM actions
  
• Better control over sending quality and limits
  
• Clear visibility into sequence performance and outcomes
  

MailSequence turns Bitrix24 CRM records into structured, trackable email workflows so your team can scale communication without losing personalization.

Please note: the application requires payment for continued use. Some features and usage limits are available through paid in-app purchases or paid service packages inside the application. Pricing and available packages are shown within the application interface.